From Roots to Leaves: Understanding Consumer Acceptance in Implementing Climate-Resilient Strategies in Viticulture

Table 6

Main sociodemographic characteristics and habits of each group.

	Skeptics	Traditionalists	Naturalists	Enthusiasts	Modernist
Sociodemographic characteristics	Older	Older	Older	—	Younger
	Low income	—	Low income	—	High income
Habits		Local wines	High-frequency high price	International wines	Medium price