Research Article

[Retracted] Application of a Fuzzy Information Analysis and Evaluation Method in the Development of Regional Rural e-Commerce

Table 3

Names and contents of digital industry progress index A subindex.

Index nameIndex content

e-commerce environment indexThe feasible indicators that reflect the internal and external environment of e-commerce development in Area A mainly include the external environment of investment, economy, trade, finance, logistics closely related to e-commerce, the support of local government to e-commerce, the environment of e-commerce infrastructure (including information flow), logistics costs and services closely related to e-commerce, and the internal business environment of enterprises themselves.
e-commerce credibility indexFor the integrity of e-commerce business entities in Area A, the feasible indicators are mainly selected from three aspects: compliance, performance, and reputation.