Advances in Operations Research / 2021 / Article / Tab 3 / Research Article
Assessment of Customers’ Relationship Management Practices on Customer Retention and Loyalty of Oromia Credit and Saving Share Company: Bule Hora City Branch Table 3 Correlation analysis result.
Empathy Bonding Responsiveness Satisfaction Customer retention Empathy Pearson’s correlation 1 0.649 0.486 0.521 0.541 Sig. (2-tailed) 0.000 0.000 0.000 0.000 Bonding Pearson’s correlation 0.649 1 0.511 0.485 0.623 Sig. (2-tailed) 0.000 0.000 0.000 0.000 Responsiveness Pearson’s correlation 0.86 0.511 1 0.445 0.638 Sig. (2-tailed) 0.000 0.000 0.000 0.000 Satisfaction Pearson’s correlation 0.521 0.485 0.445 1 0.747 Sig. (2-tailed) 0.000 0.000 0.000 0.000 Customer retention Pearson’s correlation 0.541 0.623 0.638 0.747 1 Sig. (2-tailed) 0.000 0.000 0.000 0.000
Significant at 0.001 and
Significant at 0.05