Beyond Query-Oriented Highlighting: Investigating the Effect of Snippet Text Highlighting in Search User Behavior

<table class="table-group" id="tab2"><tr><td><table class="table"><tr><td class="thead-hr" colspan="3"><hr/></td></tr><tr class="thead"><td class="align_left">Class</td><td class="align_center">Query</td><td class="align_center">Task explanation</td></tr><tr><td class="thead-hr" colspan="3"><hr/></td></tr><tr><td class="align_left">NA</td><td class="align_center">ICBC home page</td><td class="align_center">You have an ordinary bank card of ICBC and have opened an online bank. You want to visit the home page of ICBC for information about online bank</td></tr><tr><td class="align_left" colspan="3"><hr/></td></tr><tr><td class="align_left">TR</td><td class="align_center">Live on mango TV</td><td class="align_center">You are a loyal fan of mango TV and a variety show enthusiast. Today is your favorite variety show. You want to watch Mango live for the first time</td></tr><tr><td class="align_left" colspan="3"><hr/></td></tr><tr><td class="align_left">IN</td><td class="align_center">How about MI 4</td><td class="align_center">Your Samsung mobile phone has broken down, and you want to buy a new smartphone. You want to know how the performance of MI 4 is</td></tr><tr class="table-tr"><td colspan="3"><hr class="tbody-hr"/></td></tr></table></td></tr></table>

<div>Some queries and detailed task explanations.</div>

Computational Intelligence and Neuroscience

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Table 2

Table 2: Beyond Query-Oriented Highlighting: Investigating the Effect of Snippet Text Highlighting in Search User Behavior 