A Novel Sentiment Analysis Model of Museum User Experience Evaluation Data Based on Unbalanced Data Analysis Technology

Table 9

Analysis results of the correlation between positive reviews and satisfaction.

Rules	Lift	Support	Confidence
{Easy to use}⟶{satisfied}	6.5323	0.0112	0.7895
{convenient}⟶{easy to use}	5.2546	0.0108	0.6542
{Good ease of use}⟶{satisfied}	7.6440	0.0132	0.6029
{Clear}⟶{very good}	3.3865	0.0228	0.5321
{Clear feedback}⟶{good feedback}	4.5123	0.0420	0.4652
{Good feedback}⟶{satisfied}	1.9758	0.0136	0.5352
{interesting}⟶{good entertainment}	3.7549	0.0349	0.4434
{fun}⟶{good entertainment}	3.1718	0.0256	0.3848
{Good entertainment}⟶{satisfied}	2.2938	0.0243	0.4658
{fluency}⟶{good}	1.6284	0.0466	0.4126
{Not stuck}⟶{good operability}	2.0236	0.0501	0.3102
{wonderful}⟶{good visuality}	5.7431	0.0332	0.2728
{novel}⟶{satisfaction}	4.8313	0.0284	0.3006
{Good visuality}⟶{satisfaction}	5.7652	0.0119	0.5875
{easy}⟶{good}	1.3526	0.0132	0.7643
{Clear at a glance}⟶{easy to operate}	3.5435	0.0157	0.5456
{Easy to operate}⟶{satisfied}	6.0348	0.0265	0.4659