Research Article

[Retracted] Innovation of Platform Economy Business Model Driven by BP Neural Network and Artificial Intelligence Technology

Table 3

Objective weight of indicators.

Primary indexSecondary indexSecondary index weight

Enterprise scaleTotal assets X10.0403
Total number of employees X20.0477
Total sales X30.0593
Enterprise benefitOperating net profit margin X40.0301
Return on total assets X50.0347
Return on net assets X60.0212
Year-over-year growth rate of total operating revenue X70.0804
Enterprise financial capabilityCurrent ratio X80.0371
Quick ratio X90.0490
Asset liability ratio X100.0139
Enterprise growth abilityFixed assets turnover X110.1799
Growth rate of total assets X120.0897
Net interest rate of total assets X130.0365
Brand value X140.0916
Enterprise technical capabilityProportion of R & D personnel X150.0710
Proportion of R & D investment in total sales X160.1176