Research Article
Research on the Method of Acquiring Customer Individual Demand Based on the Quantitative Kano Model
Table 4
Description of product/service attributes of electric vehicles.
| Product/service attribute number | Product/service attribute number | Benefits for users |
| f1 | Custom vehicle colors | Personality and pleasure | f2 | The type of sunroof can be selected | Comfortable and safe | f3 | Selection of seat configuration | Comfortable and safe | f4 | Size adjustment of trunk space | Convenient and comfortable | f5 | Battery life function | Value-added and convenient | f6 | Type of key | Personality and convenience | f7 | Selection of onboard purification equipment | Safe and comfortable | f8 | Choice of automobile suspension | Personality and safety | f9 | Customization of entertainment functions | Personality and pleasure | f10 | The setting of the speech recognition system | Fast and convenient | f11 | Connection of vehicle networking data | Safe and fast | f12 | Selection of GPS positioning and navigation system | Personality and convenience | f13 | Vehicle additional products | Personality and value-added | f14 | Wheel hub | Personality and safety | f15 | Exclusive manual customer service | Added value and pleasure | f16 | Maintenance service | Fast and safe | f17 | Remote charging | Fast and value-added | f18 | Copilot emergency system | Safe and convenient | f19 | Intelligent parking | Fast and convenient | f20 | Automatic driving | Fast and convenient | f21 | Rear seat TV | Comfortable and pleasant | f22 | Hi-Fi equipment | Comfortable and pleasant | f23 | Lamp type | Personality and safety | f24 | Vehicle shape | Personality and value-added | f25 | Car refrigerator | Comfortable and pleasant |
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