Research Article

Consumers’ Impulsive Buying Behavior in Online Shopping Based on the Influence of Social Presence

Table 6

Model fitting index.

Itemχ2dfχ2/dfGFIRMSEARMRCFINFINNFI

Standard>0.05<3>0.9<0.10<0.05>0.9>0.9>0.9
Value727.46152101.3960.8930.0340.0240.9690.8990.966
OthersTLIAGFIIFIPGFIPNFISRMRRMSEA 90% CI
Standard>0.9>0.9>0.9>0.9>0.9<0.1
Value0.9660.8770.9690.7820.8340.0360.028∼0.040

Default Model: χ2(561) = 7168.007, p = 1.000.