Research Article

Design of Brand Business Model Based on Big Data and Internet of Things Technology Application

Table 3

Income of respondents.

Test itemsNumber of peopleProportion (%)

GenderMale20050
Female20040

Monthly income range2000–35005012.5
3501–50005213.0
5001–800023057.5
8001–120004611.5
> 12000225.5