Research Article

The Influence of Substituting Prices, Product Returns, and Service Quality on Repurchase Intention

Table 8

Measurement model result summary.

Factor loadingsReliability and validityCommon method bias (collinearity statistics)
ConstructsItemMain loadingAVEComposite reliability (CR)Cronbach’s alphaToleranceVIF

Switching costsSC-time0.720.500.750.720.741.19
SC-technical0.70
SC-uncertain0.71
Product returnsPR-guarantee0.690.510.760.750.701.25
PR-care0.72
PR-convenient0.74
Service qualitySQ-needs0.710.510.900.850.511.96
SQ-status0.70
SQ-comply0.75
SQ-ontime0.69
SQ-prodstatus0.77
SQ-enthusi0.69
SQ-expertise0.72
SQ-person0.72
SQ-busy0.71
SQ-imp0.74
Customer satisfactionCS-services0.760.520.870.850.551.83
CS-pleased0.69
CS-experience0.69
CS-overall0.71
CS-choose0.76
CS-easier0.74
Repurchase intentRI-next0.750.510.810.76
RI-relation0.72
RI-percent0.79
RI-pincrease0.69

Note. Dependent variable: repurchase intention; AVE: average variance extracted; VIF: variance inflation factor.