Research Article

Maximizing the Influence of the Innovative Products Diffusion considering Advertisement and Promotion Strategies

Algorithm 1

OS-FBS.
Input: a CPD game , a convergence error , an upper bound on the number of iteration steps.
Output: a strategy-pair
(1)//initialize;//
(2);
(3);
(4)b//generate the strategy-pair through iterations;//
(5)repeat
(6);
(7) use (1) with , , and to forwards calculate ;
(8);
(9)  use (6) with , , and , and to backwards calculate and ;
(10)  ;
(11)  use (7)–(10) with , , and to calculate and ;
(12); ;
(13)until or ;
(14)return