Factors Impacting Users’ Negative Interaction Behaviors When They Enjoy Short Videos on TikTok

Table 4

Test standards for reliability and validity of the measurement model.

Category	Test standards
Reliability	(i) Standardized item loading >0.5 (sig. )
	(ii) Cronbach’s α > 0.7
	(iii) CR > 0.7
Convergence validity	(i) Standardized item Loading >0.5 (sig. )
	(ii) Cronbach’s α > 0.7
	(iii) CR > 0.7
	(iv) AVE > 0.5
Discriminant validity	(i) Standardized item Loading >0.5 (sig. )
	(ii) Cronbach’s α > 0.7
	(iii) CR > 0.7
	(iv) AVE > 0.5
	(v) AVE square root > absolute value of correlation coefficient