Research on Nash Equilibrium of Dual-Channel Supply Chain Based on Wholesale Price Discrimination and Sales Efforts

<table class="table-group" id="tab2"><tr><td><table class="table"><tr><td class="thead-hr" colspan="3"><hr/></td></tr><tr class="thead"><td class="align_left" rowspan="2">Traditional retailers</td><td class="align_center" colspan="2">Online retailers</td></tr><tr class="thead"><td class="align_center">Investment</td><td class="align_center">Noninvestment</td></tr><tr><td class="thead-hr" colspan="3"><hr/></td></tr><tr><td class="align_left">Investment</td><td class="align_center"><i>A</i>, <i>B</i></td><td class="align_center"><i>C</i>, <i>D</i></td></tr><tr><td class="align_left">Noninvestment</td><td class="align_center"><i>E</i>, <i>F</i></td><td class="align_center"><i>G</i>, <i>H</i></td></tr><tr class="table-tr"><td colspan="3"><hr class="tbody-hr"/></td></tr></table></td></tr></table>

<div>Sales effort strategy benefit matrix.</div>

Discrete Dynamics in Nature and Society

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Table 2

Table 2: Research on Nash Equilibrium of Dual-Channel Supply Chain Based on Wholesale Price Discrimination and Sales Efforts 