Research Article

Implementation of Discourse Network Analysis Related to News regarding PT Pertamina's Consumer Needs, Satisfaction, and Engagement

Table 2

Analysis of the concept of issues.

No.Issue/ConceptMain issueIssue conceptSentiment

1LPG meets people's needsConsumer needsProduct distributionPositive
2Affordable fuel distributionPositive
3Fuel subsidies must be right on target to consumers who need them and also customer data is needed to anticipate community needsPertamina's concernPositive
4PT Pertamina's response to changes in business and consumer behaviorPositive
5Hope that call center 135 services can accommodate the needs of Indonesian consumersAvailability of facilitiesPositive
6The existence of Pertashops in rural areas and Islamic boarding schools to distribute energy and provide quality and environmentally friendly energyPositive
7Pertamina always pays attention to market and customer needs, and Pertamina catches changes in market trends and consumer behaviorPertamina's commitmentPositive
8The trend of the petrochemical industry continues to increaseConsumer demandPositive
9Oil demand in the transportation sector is decliningNegative
10Application of the gas station digitization methodConsumer satisfactionDigitizationPositive
11During the pandemic, Pertamina is increasingly active in maximizing programs that directly touch consumers with various conveniences in getting productsProduct distributionPositive
12Pertamina is still distributing and providing premiumPositive
13Pertamina gets an award in the lubricant categoryCustomer supportPositive
14Providing education to the public about fuel selectionPertamina's concernPositive
15Fit program for the best servicePositive
16Satisfied with Pertamina productsProduct qualityPositive
17The blue-sky program (PLB) eases the burden on Angkot driversAvailability of facilitiesPositive
18Pertamina must maintain its commitmentPertamina's commitmentPositive
19Fuel consumption has decreasedConsumer demandNegative
20Promo for Angkot drivers during a pandemicPromotionPositive
21Pertamina tries to continue to implement the digitization of gas stationsConsumer engagementDigitizationPositive
22Pertamina carries out security and monitoring of the supply, distribution, and sale of BBM and LPGProduct distributionPositive
23Full customer supportCustomer supportPositive
24Appeal to consumers to pay attention to safety regulations at gas stationsPertamina's concernPositive
25Gas station development planning for consumer convenienceAvailability of facilitiesPositive
26Pertamina proves the quality of fuel with a comparison testProduct qualityPositive
27The closure of gas stations for violating the agreementNegative
28Pertamina regulates the mechanism for assigning workers during the pandemicWork rulesPositive
29LPG predictions increase during RamadanConsumer demandPositive
30Invitation to consumers to increase MyPertamina BBM coupon redemption because there will be a prize draw soonPromotionPositive