Review Article

Synthesising the Existing Literature on the Market Acceptance of Autonomous Vehicles and the External Underlying Factors

Table 6

Summary of research reviewed involving surveys of members of the public regarding WTP for AVs.

AuthorsLocationNumber of participantsAverage WTP for adding full automation technology

Morita and Managi [97]Japan10,000$2,470
Rezaei and Caulfield [15]Ireland475$5,900
Liu et al. [96]China1,355$2,900
Bansal et al. [11]US347$7,300
Kyriakidis et al. [41]109 countries5,000$10,500
Schoettle and Sivak [39]UK, US, Australia1,533$4,400
Schoettle and Sivak [78]Australia, UK, US, Japan, India, China3,255$2,400
Average WTP$5,124