Research Article

[Retracted] Analyzing the Relationship between Hotel Brand Image, Service Quality, Experience Marketing, and Customer Satisfaction under the Environment of Social Network

Table 2

Rules for calculating emotional scores.

Text typeFormulaExamples

Not mentionedEV = 0
Characteristic words
Feature words + emotional wordsEV = f (x)Cost-effective
Feature word + adverb + emotion wordPoor sound insulation
Characteristic words + negative words + emotional wordsService attitude was not friendly
Characteristic word + negative word + adverb + emotional wordEV = f (x)The location is not remote