[Retracted] A Grounded Theory Construction of the eSports Endogenous Drive Model

Table 2

Demonstration of the results of the eSports endogamy association coding: concepts and categories.

Associative coding (reference points)	Open coding (reference points)	Original statement enumeration
Incentive settings (180)	Continuous motivation (57); Chance of motivation (38); Diversity of motivation (45); Incentive redeemable (40)	Players will be rewarded for each task they complete; the rewarded equipment appears randomly, with weapons and clothes; their own equipment can be exchanged with other players or sold.
Program settings (163)	Challenge difficulty (10); Rules specific (18); Forming a team (27); Fairness (16); Target focus (14); Timely feedback (17); Quantification of indicators (13); Simple interpersonal relationships (24); Training guidance (9); Easy to operate (15)	The higher the number of levels you play, the more accomplished you are; which level has double points are relatively clear; find a high level team win rate is mostly; everyone in the game is the same; what specific tasks to do are very clear; from the blood bar display to know their life value; kill a monster experience value plus three hundred; we just need to play the game together; each level has instructions; point a keyboard or cell phone page can be operated.
Task settings (147)	Goal specific (30); Able to complete (34); Can start over (46); Flexibility and freedom (37)	The level specifies the task of each level; anyway, it can be completed; if you cannot beat it and die, you can start over; there are a dozen tasks each day that you can choose at will according to your own expertise.