Purchasing Intentions toward Fast Food: The Mediating Role of Consumer Attitudes toward Fast Food

Table 7

Model fit summary (confirmatory factor analysis of fast food purchase intentions).

Quest. item	Item wordings; In-group bias			Final
				Standardized loading	CR
FFPI1L	Purchasing frozen food product has high likelihood			0.563
FFPI3L	I would consider buying the frozen food product at the price shown			0.444	6.199
FFPI4L	I would consider buying frozen food product with high probability			0.683	8.493
FFPI5L	My willingness to buy frozen food product is always high			0.880	9.570
FFPI6L	The probability of buying frozen food is high if I were going to buy something to eat			0.815	9.354
FFPI7L	Purchasing frozen food is the thing I would love to do			0.514	8.000
Model fit	CMIN/DF (χ^2/DF)	RMSEA	GFI	TLI	CFI
	2.420	0.071	0.979	0.965	0.985