Precise Marketing Strategy Optimization of E-Commerce Platform Based on KNN Clustering

Table 1

Cluster analysis results.

Call duration	Flow	Telephone fee	Call label	Consumption level	Flow label	Usage type
85.36	19836.20	251.07	Less	High	More	I
185.46	2442.75	22.73	Medium	Low	Less	II
1242.46	12730.42	124.24	More	High	More	III
71.24	17154.61	164.31	Less	Middle	Medium	IV
23.26	12.42	15.51	Less	Low	Less	V
252.51	5441.51	152.53	Medium	Middle	Medium	VI