Research Article

How Salesperson Improves Their Customer Stewardship Behavior in the Mobile Internet Era

Table 4

The results of hierarchical regression analysis.

DV : personal life- work promotionDV : personal life-work conflictDV : customer stewardship behavior
Model 1Model 2Model 3Model 4Model 5Model 6Model 7Model 8

Gender−0.262−0.2030.3370.3070.0830.1100.1470.167
Age0.015−0.005−0.026−0.0160.009−0.0010.000−0.004
Education level0.0620.095−0.018−0.0340.0790.0940.0770.088
Working hours0.0040.0040.0005.648e−−0050.0000.000−0.0010.000
Work-family balance0.439−0.2220.2040.1250.163
Personal life - work promotion0.180
Personal life-work conflict−0.185
R20.0270.1820.0330.0680.0110.0770.1060.147
F1.5289.6241.8293.1770.6043.6175.3496.177
R2 value change0.0270.1550.0330.0360.0110.0660.0530.070
F value change1.52840.8851.8298.3180.60415.50713.00012.586