Research Article
CloudConsumerism: A Consumer-Centric Ranking Model for Efficient Service Mapping in Cloud
Table 2
Service transaction of consumers.
| | Recency | Frequency | Monetary | Duration | Recurring revenue | Churn rate | Acquisition cost |
| Consumer1 | 18 | 10 | 520 | 2 | 100 | 0.10 | 50 | Consumer2 | 4 | 1 | 190 | 5 | 500 | 0.15 | 50 | Consumer3 | 12 | 6 | 65 | 3 | 200 | 0.10 | 45 | Consumer4 | 7 | 3 | 2000 | 4 | 400 | 0.25 | 55 | Consumer5 | 9 | 4 | 250 | 7 | 700 | 0.05 | 35 | Consumer6 | 55 | 8 | 726 | 4 | 100 | 0.30 | 45 | Consumer7 | 17 | 14 | 580 | 3 | 200 | 0.20 | 30 | Consumer8 | 35 | 6 | 150 | 2 | 500 | 0.10 | 20 | Consumer9 | 23 | 1 | 325 | 4 | 1100 | 0.40 | 10 | Consumer10 | 3 | 15 | 140 | 2 | 1200 | 0.10 | 40 |
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