CloudConsumerism: A Consumer-Centric Ranking Model for Efficient Service Mapping in Cloud

Table 3

Required transaction preferred by the CSPs.

	Recency	Frequency	Monetary	Duration	Recurring revenue	Churn rate	Acquisition cost
CSP 1	0.30	0.20	0.10	0.10	0.15	0.10	0.05
CSP 2	0.10	0.10	0.25	0.20	0.10	0.15	0.10
CSP 3	0.20	0.20	0.10	0.20	0.10	0.05	0.15