Research Article

Exploring the Impacts of Students in Hospitality Programs of Vocational High Schools Watching YouTubers’ Travel Programs on Travel Intention from the Perspective of Digital Business Opportunities in the Postpandemic Era

Table 10

Convergent validity and construct reliability summary table—perceived value.

Item no.Standardized factor loadingsUnstandardized factor loadingsS.E.C.R. (t-value)SMCC.R.AVE

Perceivingness 1<---perceived value0.761.000.570.860.62
Perceivingness 2<---perceived value0.821.100.0813.610.68
Perceivingness 3<---perceived value0.841.080.0813.240.70
Perceivingness 4<---perceived value0.731.010.0811.950.53

Source: Compiled by this study.