Research Article

Exploring the Impacts of Students in Hospitality Programs of Vocational High Schools Watching YouTubers’ Travel Programs on Travel Intention from the Perspective of Digital Business Opportunities in the Postpandemic Era

Table 11

Convergent validity and construct reliability summary table—destination image.

Item no.Standardized factor loadingsUnstandardized factor loadingsS.E.C.R. (t-value)SMCC.R.AVE

Image 2<--- destination image0.761.000.580.900.58
Image 5<--- destination image0.771.060.0813.360.59
Image 7<--- destination image0.751.030.0812.880.57
Image 8<--- destination image0.821.090.0814.400.68
Image 9<--- destination image0.741.030.0812.740.55
Image 13<--- destination image0.771.090.0813.420.59
Image 15<--- destination image0.761.050.8013.110.58

Source: Compiled by this study.