Research Article

Exploring the Impacts of Students in Hospitality Programs of Vocational High Schools Watching YouTubers’ Travel Programs on Travel Intention from the Perspective of Digital Business Opportunities in the Postpandemic Era

Table 9

Convergent validity and construct reliability summary table—trust.

Item no.Standardized factor loadingsUnstandardized factor loadingsS.E.C.R. (t-value)SMCC.R.AVE

Trust 1<---trust0.941.000.480.840.65
Trust 2<---trust0.770.900.0713.060.60
Trust 3<---trust0.690.670.0611.890.88

Source: Compiled by this study.