Research Article

[Retracted] The Influence of Big Data and Information Fusion Innovative Technology in College Students’ Ideological and Political Education

Table 3

Factor analysis of the way college students receive information.

Measurement questionsAlpha valueCredibility

Information receiving channelC1. New media channel0.601Middle
C2. Mass media channels
C3. Classroom channel
C4.Teacher’s family and friends

Classroom lectures by professorsW1. Teacher classroom teaching is important0.696Middle
W1. Teacher classroom teaching is helpful
W1. Better understanding of classroom knowledge

Traditional mass mediaW2. TV and radio are irreplaceable0.547Low
W2. TV and radio help
W2. TV and radio are easy to remember

New mediaW3. Cannot live without a mobile phone0.662Middle
W3. People around you use their mobile phones to view information
W3. Like on weibo
W3. Web search is better

Social interpersonal transmissionW4. Learn from people around you and change yourself0.652Middle
W4. Interpersonal communication makes it easier for you to agree with certain points of view
W4. Communication with teachers’ family and friends is very important

Overall attitudeA1. The current ideological and political education is outdated and boring0.824High
A2. The current ideological and political education content method does not pay much attention to the students' ideological status
A3. The current ideological and political education teaching content is rich and colorful
A4. The current teaching methods of ideological and political education are very lively

Influence of traditional educationJ1. Video documentaries in class can increase students’ interest0.605Middle
J2. The deeds of advanced characters on TV help to raise ideological and political consciousness
J3. Campus broadcast propaganda has a subtle effect on improving students' ideological and political consciousness

Involvement of online educationN1. Online ideological and political education can raise student interest0.681Middle
N2. The creation of a special website on ideological and political education is effective for college students’ ideological and political education
N3. Teachers can keep abreast of students' thought dynamics in time through social network communication
N4. Teachers face-to-face communication with students after class can enhance students’ ideological understanding

Overall reliability0.764Middle