Research Article
Influence of Cultural Differences on the Establishment of Consumer Trust in a Socialized Cross-Border E-Commerce
Table 6
Validity evaluation of text data.
| Model | True positive rate | False positive rate | Accuracy | Kappa statistics | AUC |
| H1 | 0.842 | 0.223 | 84.1% | 0.641 | 0.856 | H2 | 0.897 | 0.131 | 89.74% | 0.774 | 0.883 | H3 | 0.929 | 0.099 | 92.87% | 0.843 | 0.979 |
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