Research Article
Action Mechanism and Model of Cross-Border E-Commerce Green Supply Chain Based on Customer Behavior
Table 5
Weight value of each indicator.
| First level indicator | Weights | Comprehensive weight |
| Cross-border logistics risk (0.22) | 0.76 | 0.17 | 0.24 | 0.05 |
| Transaction risk (0.42) | 0.94 | 0.39 | 0.06 | 0.03 |
| Internet marketing risk (0.05) | 0.80 | 0.04 | 0.20 | 0.01 |
| Environmental risk (0.31) | 0.45 | 0.14 | 0.15 | 0.05 | 0.37 | 0.11 | 0.03 | 0.003 |
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