Affective-Blue Design Methodology for Product Design Based on Integral Kansei Engineering

Table 3

Morphological analysis results of product samples.

Design attribute	Design element	Types
Style	X1: whole figure	Edge-cut, round, compound
	X2: front door	Rectangle, polygon, flat
	X3: manipulation box	Embedded, suspensory, supported
Color	X4: color type	Cold, medium, warm
	X5: numbers of color	One, two, multiple
Material	X6: surface material	Metal, plastic, compound
	X7: texture	Smooth, rough, multiple
Technology	X8: light	No, less LED, large LED
	X9: totem	No, single, multiple
Blue attribute	X10: blue symbol	No, less green symbols, large green symbols
	X11: blue material	No, less biodegradable, largely biodegradable