Research on Multiple Affective Responses Design of Product Based on Kansei Engineering and TOPSIS-AISM

Table 12

Average result statistics of consumer Kansei data of market styles.

O1	A1	A2	A3	A4	A5	A6
1	1.80	1.79	1.61	0.05	1.35	−1.89
2	1.39	−1.62	1.47	1.87	1.8	1.77
3	1.39	−1.65	0.47	0.27	1.79	1.75
4	1.76	−1.61	−1.82	−0.55	1.54	−0.94
5	1.89	−1.53	−1.03	1.64	1.33	−1.12
6	2.08	1.89	2.15	1.91	0.15	−0.79
7	−2.36	0.36	1.35	−1.12	1.84	1.15
8	1.76	1.89	1.27	1.48	0.41	0.08
9	1.71	1.98	1.89	1.62	−1.44	0.27
10	1.44	1.47	1.3	1.85	1.9	1.65