Research Article

[Retracted] A Hybrid Model for Commercial Brand Marketing Prediction Based on Multiple Features with Image Processing

Table 1

Important symbols and meanings.

SymbolMeaning description

Represents an advertising picture
Represents the basic characteristics of an , represented by a multidimensional vector
Represents a picture feature of x, corresponding to a three-dimensional matrix representing the pixel information of the advertising creative image. Each element value in the matrix represents the RGB three-channel color value of the pixel in the creative image
Represents the real CTR of
Advertising picture dataset
Real hit rate set
Training data set
Number of training set samples
Advertising CTR prediction depth model represents the correlation of the prediction model
Click probability predicted by the model
Loss function of display advertising CTR prediction depth model