Security and Communication Networks

Research Article

[Retracted] Network Traffic Monitoring and Marketing Strategy of Online Music Products in Multimedia Environment

Table 3

The difference between O2O business model and traditional business model.
Traditional business modelO2O business model
Offline marketingOnline and offline marketing
Relying on physical storefrontNot relying solely on physicalstores
Realistic goods salesRealistic field service
No technology dependenceMobile Internet technology
Physical storeOnline trading platform
High costModerate cost