Research Article

[Retracted] Research on Marketing Management Risk Decision Model Based on LINEST Function

Table 5

Rank analysis.

NMean rankSum of ranks

Risk decision model-marketing managementNegative ranks38a34.081295.00
Positive ranks29b33.90983.00
Ties33c
Total100

Marketing control-strategic marketing analysisNegative ranks37d33.921255.00
Positive ranks29e32.97956.00
Ties34f
Total100

a. risk decision model < marketing management; b. risk decision model > marketing management; c. risk decision model = marketing management; d. marketing control < strategic marketing analysis; e. marketing control > strategic marketing analysis; f. marketing control = strategic marketing analysis.