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Scientific Programming
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2022
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Article
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Tab 2
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Research Article
Analysis Model Design of the Intermediary Role of Psychological Expectation in Customer Value Proposition Driven Business Model Innovation against the Background of Big Data
Table 2
Reliability test of latent variables.
Latent variable
Number of measurable variables
Cronbach’s alpha
Customer value proposition
3
0.674
Psychological contract
5
0.884
Business model innovation
4
0.769
Total amount
12
0.916