The Influence of Big Data Analytics on E-Commerce: Case Study of the U.S. and China

Table 4

Partial listing of retail e-commerce sales in the U.S. and China.

Year	U.S.				China
	Total retail sales ($ billion)	Retail e-commerce sales ($ billion)	Proportion of e-commerce in total retail	Growth rate of retail e-commerce	Total retail sales (¥ billion)	Retail e-commerce sales (¥ billion)	Proportion of e-commerce in total retail	Growth rate of retail e-commerce
2001	3062.27	34.26	1.12%	24.09%	4305.54	0.60	0.01%	154.54%
2000	2983.28	27.61	0.93%	90.53%	3910.57	0.235719337		162.54%
1999	2803.09	14.49	0.52%	190.73%	3564.79	0.089784161		170.55%
1998	2581.76	4.98	0.19%	75.26%	3337.81	0.033185792		178.56%
1997	2578.32	2.84149264	0.110%	79.68%	3125.29	0.011913337		186.56%
1996	2460.17	1.581418432	0.064%	84.10%	2836.02	0.004157362		194.57%
1995	2342.02	0.858999692	0.037%	88.52%	2361.38	0.001411333		202.58%
1994	2223.87	0.455654409	0.020%	92.95%	1862.29	0.000466433		210.58%
1993	2105.72	0.236151546	0.011%	97.37%	1427.04	0.000150181		218.59%
1992	1987.57	0.11964916	0.006%	101.79%	1099.37			226.60%
1991	1869.42	0.059293899	0.003%	106.21%	941.56			234.60%
1990	1751.27	0.028754134	0.002%	110.63%	830.01			242.61%

Notes: the underlined values are simulated values.