User Value Identification Based on Improved RFM Model and -Means++ Algorithm for Complex Data Analysis

Table 4

Customer value ranking.

Cluster						Count	Quantity of value	Value ranking
Cluster 1	0.00406	0.16857	0.09913	0.07957	0.1246	39	0.475905	1
Cluster 3	0.00396	0.06675	0.04121	0.04815	0.0607	127	0.220726	2
Cluster 4	0.00393	0.02145	0.01489	0.10469	0.0142	124	0.159173	3
Cluster 2	0.00413	0.01295	0.00848	0.01855	0.0127	290	0.056788	4