Design Innovation of Ethnic Cultural Wisdom Tourism Products Based on Digital Information Technology

Table 4

Questionnaire on the type of experience tourists want to get in ethnic villages.

Mode	Sensory experience	Emotional experience	Thinking experience	Action experience
Type	Visual; auditory; smell; etc.	Joy; anger; sadness; joy; etc.	Increase knowledge; understand culture; etc.	Participate in various activities
Proportion	42.3%	33.4%	49.7%	39.4%

Note: This is a multiple choice question, and respondents can choose multiple options according to their own situation.