Research Article

Design Innovation of Ethnic Cultural Wisdom Tourism Products Based on Digital Information Technology

Table 5

Survey of tourist souvenirs favored by tourists.

TypePercentage

Reflect local ethnic characteristics and cultural connotation53.2%
Own participation in production and has commemorative significance31.8%
Has symbolic meaning47.1%
Good quality and low price84.3%

Note: This is a multiple choice question; respondents can choose multiple options according to their own situation.