Enhancing Aotearoa, New Zealand’s Free Healthline Service through Image Upload Technology

Table 1

Demographics of service users who uploaded an image through Healthline compared to the total Healthline contacts (2021-2022). The acronym “MELAA” stands for “Middle Eastern, Latin American, and African.” See Table T2 in the supplementary material.

Variable	Variable category	Images uploaded	%	Total Healthline contacts	Significance
Gender	Female	22,214	55.5%	61.9%
	Male	17,615	44.0%	37.2%
	Other	14	0.0%	0.1%
	Unknown	—	0.0%	0.8%
Age	0-12	18,103	45.2%	22.7%
	13-29	9,529	23.8%	27.5%
	30-44	6,307	15.7%	21.4%
	45-59	3,311	8.3%	12.6%
	60-74	1,760	4.4%	8.7%
	75+	1,001	2.5%	4.1%
	Unknown	118	0.3%	3.0%
Ethnicity	NZ European	23,878	59.6%	57.9%
	Māori	8,319	20.8%	17.7%
	Pasifika	2,284	5.7%	5.9%
	Asian	1,990	5.0%	4.6%
	MELAA	300	0.7%	0.7%
	Other	1,957	4.9%	5.4%
	Unknown	1,317	3.3%	7.9%
GCH rurality (2022)	Urban 1	10,593	60.9%	61.1%
	Urban 2	3,107	17.9%	16.4%
	Rural 1	1,710	9.8%	8.7%
	Rural 2	642	3.7%	2.8%
	Rural 3	216	1.2%	0.9%
	Unknown	1,131	6.5%	10.1%